Get insights on strategies we used to profitably spend 9–figures in ads & acquire more than 100M users.

Every Thursday, I will send you ONE actionable idea about growing your business using performance marketing.
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Over the last decade, I’ve helped drive profitable and sustainable growth for some of the most innovative early and growth consumer stage businesses.

I’m James, the Founder of Layer One. An agency that helps apps grow in a more efficient and sustainable way.Our team has connected the dots behind the most successful performance marketing and growth strategies we’ve been a part of and is here to help you apply these as a foundational layer to your business.

We’re focused on the 20% of efforts that deliver 80% of the results. These strategies can help you scale your marketing, team, and business by using analysis and data to get more leverage.

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